{"id":5753,"date":"2018-10-02T11:39:27","date_gmt":"2018-10-02T15:39:27","guid":{"rendered":"http:\/\/ncjolt.org\/?p=5753"},"modified":"2020-06-04T20:52:30","modified_gmt":"2020-06-04T20:52:30","slug":"s-e-c-elon-musk-social-media-posts-cost-40-million","status":"publish","type":"post","link":"https:\/\/journals.law.unc.edu\/ncjolt\/blogs\/s-e-c-elon-musk-social-media-posts-cost-40-million\/","title":{"rendered":"The S.E.C. and Elon Musk: Social Media Posts Cost $40 million?"},"content":{"rendered":"<p><span style=\"margin: 0px;line-height: 200%;font-family: 'Times New Roman',serif;font-size: 12pt\"><span style=\"color: #000000\">Although social media has acted as a platform for world leaders and celebrities to make major controversial statements, it can also act as a platform for governmental regulation. Recently, the Securities and Exchange Commission has vehemently pursued litigation against the Chief Executive Officer of Tesla, Elon Musk. The S.E.C.\u2019s action was entirely related to events surrounding Elon Musk\u2019s comments made on <\/span><a href=\"https:\/\/money.cnn.com\/2018\/09\/27\/technology\/elon-musk-sec\/index.html\">Twitter<\/a><span style=\"color: #000000\">. In August, he tweeted that he was \u201cconsidering taking Tesla private at $420. Funding secured.\u201d Less than two hours after that, he tweeted that \u201c[s]hareholders could either to sell at 420 or hold shares &amp; go private.\u201d Shortly after that tweet, Tesla\u2019s stock soared.<\/span><\/span><br \/>\n<span style=\"margin: 0px;line-height: 200%;font-family: 'Times New Roman',serif;font-size: 12pt\"><span style=\"color: #000000\">This weekend, after diligent efforts by the S.E.C. to hold Elon Musk accountable for alleged investment violations, Elon Musk <\/span><a href=\"https:\/\/money.cnn.com\/2018\/09\/29\/technology\/business\/elon-musk-tesla-sec-settlement\/index.html\">agreed to step down<\/a><span style=\"color: #000000\"> as chairman of the company. The two parties settled the litigation, with Elon Musk having to pay a $20 million fine. The co-director of enforcement in the S.E.C. stated, \u201c[t]his case demonstrates our commitment to holding individuals accountable for violations.\u201d But, did Elon Musk\u2019s tweets actually violate the S.E.C.\u2019s marketing<\/span> <span style=\"color: #000000\">rules? Did Elon Musk settle simply because he feared the risk of losing his position as CEO of Tesla? In fact, Tesla\u2019s directors issued a statement affirming that they are \u201c<\/span><a href=\"https:\/\/www.vox.com\/business-and-finance\/2018\/9\/29\/17917544\/tesla-elon-musk-securities-fraud-tweet\">fully confident<\/a><span style=\"color: #000000\"> in Elon, his integrity and his leadership of the company.\u201d Even today Elon Musk believes his tweets did not violate the S.E.C.\u2019s regulations, called the lawsuit \u201cunjustified,\u201d and agreed to settle \u201cwithout admitting or denying the allegations of the complaint.\u201d<\/span><\/span><br \/>\n<span style=\"margin: 0px;line-height: 200%;font-family: 'Times New Roman',serif;font-size: 12pt\"><span style=\"color: #000000\">The heart of the S.E.C.\u2019s <\/span><a href=\"https:\/\/www.sec.gov\/litigation\/complaints\/2018\/comp-pr2018-219.pdf\">claim<\/a><span style=\"color: #000000\"> relies on the argument that Elon Musk engaged in fraudulent, deceptive, or manipulative actions in violation of Rule 10(b) of the Securities Exchange Act. In particular, the S.E.C. focused on the phrase \u201c[f]unding secured\u201d to argue that Elon Musk deceived and manipulated both current and potential investors because he did not actually acquire sufficient, and confirmed, funding to take Tesla private. The Exchange Act permits a corporation to disclose market-moving information on Twitter only if it has given investors notice that it may do so. <\/span><\/span><br \/>\n<span style=\"margin: 0px;line-height: 200%;font-family: 'Times New Roman',serif;font-size: 12pt\"><span style=\"color: #000000\">In its <\/span><a href=\"https:\/\/www.sec.gov\/litigation\/complaints\/2018\/comp-pr2018-219.pdf\">Complaint<\/a><span style=\"color: #000000\">, the S.E.C. alleged that Elon Musk failed to provide Tesla\u2019s Board of Directors with a specific, going-private proposal and that he failed to contact existing Tesla shareholders. The S.E.C. alleged that Elon Musk\u2019s tweets were entirely based around a single meeting with representatives for potential funding, in which there was no discussion of the going-private transaction at a share price of $420. Ultimately, he did not determine what regulatory approvals would be required for such a transaction and whether certain investors could remain invested in Tesla as a private company. <\/span><\/span><br \/>\n<span style=\"margin: 0px;line-height: 200%;font-family: 'Times New Roman',serif;font-size: 12pt\"><span style=\"color: #000000\">Prior to the August 7th tweets, Tesla\u2019s Chief Financial Officer described Elon Musk\u2019s Twitter account as a \u201c<\/span><a href=\"https:\/\/www.sec.gov\/litigation\/complaints\/2018\/comp-pr2018-219.pdf\">strong channel of marketing<\/a><span style=\"color: #000000\">,\u201d with Musk acting as a spokesman for the company. In addition, Tesla stated its intention to use Musk\u2019s Twitter account as a means of announcing information of the company to the public. From these statements, the S.E.C. was able to quantify the loss to investors at an estimated <\/span><a href=\"https:\/\/money.cnn.com\/2018\/09\/29\/technology\/business\/elon-musk-tesla-sec-settlement\/index.html\">$40 million<\/a><span style=\"color: #000000\">. Although no court decision had to have been made on the matter, it appears a simple tweet typed on one\u2019s cell phone can cost a business leader a fortune.<\/span><\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Although social media has acted as a platform for world leaders and celebrities to make major controversial statements, it can also act as a platform for governmental regulation. Recently, the Securities and Exchange Commission has vehemently pursued litigation against the Chief Executive Officer of Tesla, Elon Musk. The S.E.C.\u2019s action was entirely related to events <a href=\"https:\/\/journals.law.unc.edu\/ncjolt\/blogs\/s-e-c-elon-musk-social-media-posts-cost-40-million\/\" class=\"more-link\">&#8230;<\/a><\/p>\n","protected":false},"author":1,"featured_media":5754,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":[],"categories":[51],"tags":[],"_links":{"self":[{"href":"https:\/\/journals.law.unc.edu\/ncjolt\/wp-json\/wp\/v2\/posts\/5753"}],"collection":[{"href":"https:\/\/journals.law.unc.edu\/ncjolt\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/journals.law.unc.edu\/ncjolt\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/journals.law.unc.edu\/ncjolt\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/journals.law.unc.edu\/ncjolt\/wp-json\/wp\/v2\/comments?post=5753"}],"version-history":[{"count":1,"href":"https:\/\/journals.law.unc.edu\/ncjolt\/wp-json\/wp\/v2\/posts\/5753\/revisions"}],"predecessor-version":[{"id":6908,"href":"https:\/\/journals.law.unc.edu\/ncjolt\/wp-json\/wp\/v2\/posts\/5753\/revisions\/6908"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/journals.law.unc.edu\/ncjolt\/wp-json\/wp\/v2\/media\/5754"}],"wp:attachment":[{"href":"https:\/\/journals.law.unc.edu\/ncjolt\/wp-json\/wp\/v2\/media?parent=5753"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/journals.law.unc.edu\/ncjolt\/wp-json\/wp\/v2\/categories?post=5753"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/journals.law.unc.edu\/ncjolt\/wp-json\/wp\/v2\/tags?post=5753"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}